At HighwaysUK, we were excited to share our insights and innovations that are shaping the future of the highways sector.

Paul Hutton from Highways News spoke to Michelle Batty, Head of Marketing, to explore how Jaama is working with the industry to enhance the safety and efficiency of our roads:

Why Jaama is Exhibiting at HighwaysUK

At Jaama, we’ve proudly supported the highways sector for over 20 years with our innovative software solutions. As the complexities of fleet management continue to grow, we recognise the challenges that come with diverse fleet compositions, operational requirements, and the need to effectively manage drivers. Our presence at HighwaysUK is more than just an exhibition; it’s an opportunity to connect, collaborate, and showcase how our Key2 solution can transform fleet management.

The Challenges of Fleet Management

Fleet management can be time-consuming and labour-intensive.  With varying vehicle types and operational demands, maintaining efficiency while ensuring compliance can feel overwhelming. Our Key2 solution is designed to streamline these processes, providing greater cost control and enhanced automation—all within a single, comprehensive system.

The highways sector is vital in ensuring that our roads are safe and fit for purpose, adapting to the ever-changing needs of mobility—whether it’s transporting people or products. HighwaysUK provides the perfect platform for us to meet like-minded professionals, forge new partnerships, and learn about the latest innovations shaping our industry.

Innovations for the Highways Sector

Our Key2 fleet management system stands at the forefront of innovation, specifically engineered to meet the evolving needs of complex fleets. This fully integrated modular asset management solution encompasses every aspect of vehicle and asset management—from owning and leasing to maintenance, repair, and eventual disposal.

Whether you’re operating a small fleet or managing a large commercial operation with a variety of vehicle types, our technology is designed to keep you in control. Key2 offers:

  • Comprehensive Asset Management: Monitor and maintain everything from multi-purpose vehicles to high-value specialist equipment.
  • Proactive Maintenance Scheduling: Prevent breakdowns and minimize unplanned downtime, ensuring your fleet operates smoothly.
  • Compliance Management: Maintain a thorough and auditable record set to meet regulatory requirements, significantly reducing the risk of operational disruptions.

Our dedicated in-house development team is continually enhancing Key2, ensuring that it remains a best-in-class, future-proof solution tailored to your needs.

A Successful Project Example

We proudly support a diverse range of customers, from local authorities to large construction and logistics companies. Our solutions manage every aspect of an asset’s lifecycle, empowering transport leaders with data-driven insights to inform capital and operational investment programs.

Many of our clients leverage our business intelligence reporting features to support strategic initiatives, such as fleet electrification and carbon reporting/reduction programs.

For those in asset hire, our solutions are crucial for maximizing profitability through improved equipment utilisation. Maintaining assets in a compliant and timely manner reduces downtime and enhances value. Quick access to vital information helps streamline customer service, order fulfilment, and informs strategic business decisions.

You can hear the full interview with Michelle along with other industry leaders on the Highways News podcast: Expert views on the state of the industry, driverless pod deployment at the NEC and even saving money on corporate travel – all on a bonus Highways Voices from Highways UK – Highways News